“There is an increasing creative demand on anyone working in the media industry – not just in the traditional areas of look and feel, but also in the more challenging area of creating the ‘next big thing’. We need to come up with new and innovative ideas for engaging more customers on more platforms whilst developing new revenue streams. By gaining a new level of insight into each others’ creative abilities, my team is now able to work more efficiently together and achieve more – this has to be a good thing for any marketing professional who strives to be the best”.

Katie Vanneck-Smith,
Managing Director, Customer Direct, News International
(Katie is a strong Stimulator and Spotter)

“At Kellogg’s we are continually seeking new ways to understand and develop our creative capability, especially in our Innovation, Marketing and Research and Development functions. The Creative Creatures team where fun to work with, challenged our thinking and gave individuals greater awareness of their own creative strengths”.

Diana Harris,
Innovation Controller, Kellogg UK
(Diana is a strong Sculptor and Spotter)

“We highly enjoyed Creative Creatures and got good value out of it. Anything that makes the brand building engine faster and more efficient is a good use of development time. Additionally, the tool is great way to build the team”.

David Erixon,
Director, Brand Strategy & Capabilities, Vodafone Global
(David is a strong Stimulator and Spotter)