Our proprietary psychometric questionnaire also forms the core of our Creative Mapping tool. This tool measures the existing creative strengths and weaknesses of larger teams or companies, and provides actionable recommendations for change.

It is recommended for teams or companies who need to strengthen their creative abilities, or increase levels of collaboration, to gain competitive advantage.

Creative Mapping is a cost-effective way to understand:

  • What creative leadership looks like in your organisation
  • Whether and how corporate culture impacts on creative behaviour
  • How the different departments and/or teams complement each other creatively
  • The current barriers to creativity and innovation

Additionally, it can be a great way to inform a development programme, kick-start collaboration efforts and implement change management initiatives.

The recommended sample size is 40+ people. Larger sample sizes provide greater opportunities for more in-depth analysis.