What does it mean? Ul - Creative Creatures

Understand your Creative ID, what it means and what it helps you do

The Creative ID shows that everyone is creative - in different ways

Understand what a Creative ID is and what it shows

Two reasons why it's helpful for you to know your Creative ID

Find out if your Creative ID is a good one or not

Discover what makes your Creative ID 'fit for purpose'

The reason why some Creative IDs are flat and others are not

Understand your Creative ID by asking three questions

Want feedback on your Creative ID? Contact us

Get to know the five creative archetypes, the role they play and
the value they add

The key to turning
creativity into a tangible
tool you can use

Get to know the divergently thinking Stimulator

Discover what makes Spotters unique

Meet the Sculptor who thrives in the world of
the tangible

Find out how
convergently thinking
Selectors are creative

Understand the value Supporters add to the creative journey

Three questions that deepens your insight into the creative styles

Get to know the archetypes? Get in touch

Dive into the science that underpins the archetypes and the overall approach

Dive into the 'science bit' that underpins our thinking

Meet the psychologist
who can decode
how you are creative

Any questions? We’re happy to answer